Creativity is at the core of everything we do. We believe that everyone is creative and our mission is to unlock your innate creativity enabling you to step into your future now.

What is coaching?

Coaching is a collaborative partnership between two people, the coach and the client, that enables the client to excel. It is client centred, individual and absolutely confidential. 

In coaching, the focus is on the future. We begin in the here and now, we investigate what is going on in your life and where you see yourself in the future. We explore what blockers may be getting in the way of you achieving your goals and we work on these blockers, enabling you to excel faster.

We may explore your values together and discuss how these align to how you live your life. We may look at specific challenges you face in your work or personal life and design solutions to deal with these. You may want assistance with specifics, such as business planning, strategy, managing staff or designing a new course of workshop. 

At Coach & Create Ltd we look at everything with creativity in mind. We are your thinking partner, creative playmate, challenger and investigator. We want to provide you with a safe, calm space where you can be you, to reflect, explore and discover. We collaborate with you so that you can find clarity and purpose and we work with you to design a new route ahead.

Why us?

  • Because you want to gain clarity on your goals quickly
  • Because you like the idea of looking at things from a different angle and are committed to trying new approaches to achieve your goals
  • Because you want a safe, calm space that is just for you each week, to reflect, explore, connect and design
  • Because you believe you can but you don’t know how
  • Because teaming up with us will get you there, faster

Who we work with

We work with a range of leaders, executives and creatives, from financial services to the creative sectors. We are less about what you do and more about who you are. We work with people who are curious, driven and committed to make positive change; to their lives, businesses and communities. We work with people who, like us, believe creativity is at the hear of problem solving and want to gain access to their own creativity in order to enable them to fly.

If that sounds like you, follow the steps below.

Are you ready to change your life?

Great! Signing up to coaching is a life changing step, so if you are ready to put in the work, committed to take action and to start living the life you really want, here is what happens next:

Step 1: Book your Free Chemistry Call

Coach & Create Ltd offers a free 30-minute chemistry call to all prospective new clients. This is an opportunity for us to get to know each other a little bit, to find what you hope to get out of the process and an opportunity for you to interview us. As coaching is built on trust and rapport, it is important that both parties feel comfortable, happy and excited about working together and this call is all about that.


Step 2: Sign Up

After the chemistry call, the next step is to sign up. Once you have confirmed you would like to work with us, you will be offered a tailor-made programme of one-to-one coaching, usually consisting of 1 intake session and 9 weekly coaching session. You will be sent a coaching agreement to read, sign and return to your coach and a form of exploratory coaching questions to prepare for our first session together. 


Step 3: Working Together

This is where the fun begins!  We will meet on a weekly basis to work on the areas of your life you choose to explore. You are in charge. You set the goals. You drive your success. What I offer is a safe, supportive space, where I will listen to you, ask you questions that make you think differently, allow you space and time to come to deep insights and supporting you to design your own solutions and routes ahead. 

Qualifications and experience

Åsa is a certified coach (ACSTH) and a member of the International Coach Federation (ICF).

She is committed to continuous professional development and is currently working towards her Professional Certified Coach (PCC) accreditation with the ICF. She is atrained Mental Health First Aider and is currently training to become an NLP practitioner.


Coaching has given me a rare chance to reflect in-depth about my profession, discovering immediate issues and opportunities and drawing next steps for further development. Åsa is encouraging, lucid and had a lovely discreet way to enable me to see opportunities.

Thiago Costa Berndt

I highly recommend Åsa. She is one of the best coaches I have had. She has been extremely helpful in keeping me steady and focused, which is a challenge. I am one of those people who has a new idea each week. I never feel judged and I always think we work positively together. She allows me space to think and nothing feels forced – more that things are illuminating , or growing in self-knowlede. I started working with Åsa shortly after lockdown when my fledgling business effectively collapsed. With her quiet support, observations and questions, I have re-written and successfully delivered several online courses, as well as managing some personal challenges.

Aysha Madha

    Get in touch with us now to find out more

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