Creativity is at the core of everything we do. We believe that everyone is creative and our mission is to unlock your innate creativity enabling you to step into your future now.

What is facilitation?

Facilitation is a creative collaborative partnership involving a facilitator and a group of people. It is an effective tool for improved communication and is often used to strengthen leadership teams or boards, to clarify an organisations values system, look at strategy and build business plans. It increases buy-in, motivation and performance.

At Coach & Create Ltd we look at everything with creativity in mind. We are your thinking partner, creative playmate, challenger and investigator. We want to provide you with a safe, calm space where you can be you, to reflect, explore and discover. We collaborate with you so that you can find clarity and purpose and we work with you to design a new route ahead.

What do you get?

  • A well-co-ordinated, safe space where you can start talking about what really matters
  • Clarity of purpose, routes ahead and next steps
  • Creative tools and exercises to help you get un-stuck, allowing you to focus on the solution.
  • A process where everyone engages and is heard.
  • We know time is precious. We manage the time and conversation so that you can relax, be fully present and get to the core of the conversation quickly.

Why us?

  • Because you want to gain clarity and find solutions quickly
  • Because you like the idea of looking at things from a different angle and are committed to trying new approaches to achieve your goals
  • Because you want a safe, calm space for your team to connect, explore and design a new route ahead
  • Because you want a stronger, more cohesive team that works well together making progress.
  • Because teaming up with us will get you there, faster

Who we work with

With a background as a producer and project manager in the creative industries we pride ourselves on having specialist knowledge of this sector. We work with a range of leaders, executives, creatives and artists, people who are curious, driven and committed to make positive change; to their lives, businesses and communities. We work with people who, like us, believe creativity is at the heart of problem solving and want to gain access to their own creativity to enable them to fly.

If that sounds like you, get in touch now to start collaborating.


Thank you for your brilliant facilitation today. Afternoons can be difficult, energy-wise and people appreciated your calm approach to keeping us on track and how you got us back to the timetable as the result of a slightly later than planned start. We covered a lot of ground! And we couldn’t have done it without an external pair of hands to guide us through.

Chris Stenton CEO, People Dancing

I would highly recommend Åsa as a facilitator. She has created a welcoming, open space in which all voices are valued, carefully building confidence and agency in our group through the exercises she chooses and the way she curates’ conversation.

Rhian Hutchings CEO, Anthem. Cronfa Gerdd Music Fund Wales

    Get in touch with us now to find out more

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